William Lauder has sold a NYC co-op for $37.5M off-market



William Lauder, the ousted executive director and longtime chairman of Estée Lauder Companies — and a scion of the cosmetics empire — has sold his prized co-op at 998 Fifth Ave. for $37.5 million in an off-market deal.

News of that transaction was first reported by the Real Deal. And it comes as the billionaire is looking to shed some homes from his portfolio.

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The buyer for the 998 Fifth residence is Evan Cheng, the co-founder and CEO of Mysten Labs, a blockchain infrastructure firm. Cheng, a former senior engineering executive at Meta, paid a significant premium over the $23.5 million Lauder spent on the unit in 2017 — netting the cosmetics heir a $14 million gain over eight years.

The apartment, Unit 6W, is located in one of the most storied buildings along Fifth Avenue, a limestone landmark completed in 1912. 

William Lauder, chairman of Estée Lauder and grandson of the company’s founders, sold his co-op at 998 Fifth Ave. for $37.5 million, marking a $14 million profit over his 2017 purchase price. WireImage
The buyer of that unit, Evan Cheng — former Meta engineering director and current CEO of crypto firm Mysten Labs — acquired the four-bedroom, five-bathroom residence in an off-market deal. Alamy Stock Photo

The unit has four bedrooms and five bathrooms, with a gracious eat-in kitchen and oversize windows framing views of Central Park and the Metropolitan Museum of Art. 

The sale marks the latest move in a broader property reshuffling for Lauder, who has been quietly trimming his property portfolio.

He is currently marketing a 12th-floor apartment at 778 Park Ave. — once owned by former Revlon chief Ronald Perelman — for $25 million, a slight drop from the $27 million asking price he initially set last year, StreetEasy shows. He’s reportedly looking to sell it in a downsizing effort.

Lauder, who’s recently offloaded several properties, also owns units at 778 Park Ave., one of which — now for sale — is pictured here. VHT for Corcoran

Lauder acquired that unit for $24 million in 2023 and also owns another apartment in the same building, purchased in 2008 for $27.5 million. That home was once listed for $45 million, but failed to sell.

Outside of Manhattan, Lauder is eyeing a record-breaking sale in Palm Beach. There, he had reportedly found a buyer in recent months for a $178 million pair of oceanfront parcels, but it’s not immediately clear if the deal fell through. 

If those properties ultimately sell for anywhere near asking, the deal would set a new residential sales benchmark for Florida.

Lauder purchased the adjacent estate from the estate of conservative broadcaster Rush Limbaugh in 2023 for $155 million.


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