‘The Simpsons’ retires beloved character Duffman after 30 years



One last “Oh, yeah!”

“The Simpsons” seemingly retired longtime character Duffman (voiced by Hank Azaria) during the Jan. 4 episode titled, “Seperance,” which spoofed the Apple TV series “Severance.”

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Duffman, known for his “Oh, yeah!” catch phrase, announced that his role as the mascot and chief spokesperson for Duff Beer would be retired, and he’d instead just go by Barry Duffman now.

Barry Duffman in a Season 26 episode of “The Simpsons.” ©20thCentFox/Courtesy Everett Collection
Barry Duffman speaking to the Simpsons family.

The fan-favorite character shared the shocking news with the Simpson family when he showed up to Homer and Marge’s home.

“The Duff Corporation has, uh, retired that character forever,” he shared in his signature voice. “All the old forms of advertising are now passé. Corporate spokesmen, print ads, TV spots — today’s kids can’t even sing the jingles.”

Duffman also tried to offer Homer a job at a corporation called EOD, before eventually deprogramming himself from the company.

At the end of the episode, Duffman was in his civilian outfit and not his iconic costume that consisted of a red cape, sunglasses and a belt decorated with Duff beer cans — signaling that the mascot character was gone for good.

Or, the whole storyline could’ve been a joke since the episode was spoofing “Severance.”

The Post has reached out to Fox for comment.

Homer Simpson, Marge Simpson, Lisa Simpson and Bart Simpson. ©20thCentFox/Courtesy Everett Collection
Ralph Wiggum, Rod Flanders, Todd Flanders, Ned Flanders, Jasper Beardley, Moe Szyslak, Lisa Simpson, Homer Simpson, Bart Simpson, Marge Simpson and Maggie Simpson. ©20thCentFox/Courtesy Everett Collection

Duffman was first introduced in the Season 9 premiere “The City of New York vs. Homer Simpson,” which aired Sept. 21, 1997.

Azaria, who voices various other characters on “The Simpsons” including Moe Szyslak, Chief Wiggum, Superintendent Chalmers, Comic Book Guy and Snake Jailbird, previously said that he “dreads” playing Duffman.

“There are certain voices I save, like Duffman will blow me out in a second,” he said on “Conan” in May 2020. “I have to save Duffman for the end and I actually dread it. Like, ‘Oh no, I got a lot of Duffman to do today.’”

Hank Azaria speaks onstage at the Winter 2020 TCA Press Tour in January 2020. Getty Images
Marge and Homer Simpson. ©20thCentFox/Courtesy Everett Collection

“It actually does hurt,” Azaria added, “but I am not complaining.”

The “Friends” actor also revealed that he got his vocal chords insured after he once blew out his voice for two weeks from working on the animated show.

“When you think about the revenue that I’m lucky enough to bring him from doing ‘The Simpsons,’ that was a long time ago. A lot of money would’ve gone bye bye if I couldn’t make voices anymore,” he said.

Hank Azaria attends the screening of “Norman” in New York City in April 2017. WireImage

“The Simpsons” said goodbye to another character earlier in its 37th season.

Alice Glick, Springfield’s First Church organist, died suddenly in the middle of a sermon during the Nov. 16 episode.

The character was voiced by Cloris Leachman before Tress MacNeille took over after Leachman died in 2021. Alice appeared on the show for a whopping 34 years and 35 seasons.

The Simpsons family.
A photo from “The Simpsons Movie,” released in 2007. ©20thCentFox/Courtesy Everett Collection

Larry “The Barfly” Dalrymple was also killed off last year in an episode called “Cremains of the Day,” while Marge Simpson shockingly died during a flash-forward scene in the show’s Season 36 finale.

“The Simpsons,” which premiered on Fox in 1989, has been renewed for four more seasons. 


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