Sam Rockwell apologizes to Jenna Bush Hager for playing George W. Bush in ‘Vice’



Sam Rockwell played George W. Bush — then begged Jenna Bush Hager’s pardon.

The actor, 56, apologized to the former commander in chief’s daughter for his 2018 portrayal of her father in “Vice.”

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Rockwell made his plea for forgiveness during a June 17 appearance on “Today with Jenna & Friends,” alongside Bush Hager and guest co-host — and his longtime partner — Leslie Bibb.

Sam Rockwell apologized to Jenna Bush Hager for his 2018 portrayal of her father, former President George W. Bush, in “Vice.” NBC
The actor apologized to Bush Hager during Tuesday’s episode of “Today with Jenna & Friends.” NBC

“So, like, when you played Jenna’s dad,” Bibb, 51, began.

Rockwell interjected: “Yes, oh my God, I’m sorry. I’m sorry for that.”

“No, you don’t need to apologize,” Bush Hager, 43, reassured Rockwell. She recalled discussing the role with Bibb during the actress’ March 27 appearance on the show.

“I said to Jenna, I said, ‘It was really weird for me because when Sam was playing your dad, I never thought George Bush was, like, sexy?’ But then suddenly I was like, ‘What’s happening?’”

“Yes, oh my God, I’m sorry,” Rockwell said during the show. “I’m sorry for that.” NBC
Rockwell portrayed former President Bush in Adam McKay’s 2018 political satire, “Vice.” Everett Collection / Everett Collection

As a split-screen comparison of Bush and Rockwell in the film appeared on-screen, Bibb echoed her previous sentiment: “Her dad has never been sexier. Look at you two!”

According to Bibb, Rockwell listened to the former president “nonstop” to prepare for his role in Adam McKay’s 2018 political satire.

“Vice” also starred Christian Bale (Dick Cheney), Amy Adams (Lynne Cheney), Steve Carell (Donald Rumsfeld) and Tyler Perry (Colin Powell).

“No, you don’t need to apologize,” Bush Hager reassured Rockwell. NBC
Former President George W. Bush and daughter Jenna Bush Hager in April 2021. NBCU Photo Bank via Getty Images
Then-Governor of Texas George W. Bush with Jenna and his eldest daughter, Barbara. Sygma via Getty Images

“Did you ever just bring [the impression] out?” Bush Hager asked Rockwell. “Like, if you’d go to a Tex-Mex restaurant, all of a sudden you’d be talking like George Bush?”

“Well, I was on ‘Jimmy Kimmel [Live!],’ and I remember watching that interview with your dad and Jimmy Kimmel over and over again. And he said something like, ‘Dónde está Guillermo?’” Rockwell replied, sending Bush Hager and Bibb into a fit of laughter.

Bush Hager asked in disbelief, “Did he really say, ‘Dónde está Guillermo?’” to which Rockwell responded, “He did, he did. It’s a great interview.”

Rockwell as President George W. Bush in “Vice.” Everett Collection / Everett Collection
Christian Bale as Vice President Dick Cheney and Rockwell as President Bush in “Vice.” Everett Collection / Everett Collection

Nowadays, Rockwell admitted, his impression of the 43rd president has “gone away,” instead taking the form of “just one amalgam of Southern people.” 

“Now, when I do Walton Goggins, I do George, your dad,” Rockwell said. “Or when I do your dad, I do Matthew McConaughey or Woody Harrelson.”

“I love it,” Bibb said.

The “Popular” alum introduced Rockwell as the “love of [her] life for 18 years” at the top of her NBC appearance.

Leslie Bibb and Rockwell have been dating for 18 years. Zach Hilty/BFA.com/Shutterstock
Bibb and Rockwell have worked together in several projects throughout their relationship, including “Iron Man 2” and 2015’s “Don Verdean.” Getty Images

The couple met and started dating in 2007, after what Rockwell described as a “kind of thunderbolt, ‘Dream Weaver’ moment in ‘Wayne’s World’” when they first saw each other.

Bibb and Rockwell went on to work together in several projects, including 2010’s “Iron Man 2” and 2015’s “Don Verdean.”

Most recently, Rockwell made a cameo in Season 3 of “The White Lotus,” in which Bibb played Kate Bohr as part of the season’s main cast. Goggins, 53, also starred.

Rockwell and Goggins have been friends for 15 years ever since they worked together on 2011’s “Cowboys & Aliens,” Goggins told Vanity Fair in an interview published on March 17.

Rockwell and Goggins have been friends for 15 years. Getty Images for HBO

“That is both a positive and a negative in the sense that we haven’t worked together since then,” Goggins added. “Further complicating this collaboration is that Sam is my hero. He’s really one of the guys in my generation that I look up to, and he knows that.”

Rockwell made his surprise in episode 5, during which his character, Frank, meets Rick (Goggins) in Bangkok, Thailand. Frank then delivers a bizarre monologue about his sex life.

“It was riddled with anxiety because we know each other so well, and I certainly didn’t want to let him down,” Goggins told USA Today, referring to filming the scene with Rockwell.

Rockwell had a surprise guest spot in the fifth episode of the popular HBO series’ third season. HBO

“The first words that came out of our mouths, it was as if we were these people our whole lives,” he continued. “And it was like we truly had met up after leading this kind of criminal expat life forever. It was everything that I had hoped it would be. [Viewers] don’t know the story between Rick and Frank, [but] it says a lot about excess and how one lives one’s life.”

“There’s not a better person I could have gone through it with than Sam,” Goggins concluded. “I’m just so grateful for that time together with my buddy.”


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