Meghan Markle’s new As Ever wine fails to sell out after duchess made one big change



Wine about it.

Meghan Markle has suffered a blow as her long-awaited As Ever wine restock has failed to sell out.

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The Duchess of Sussex, 44, had a successful first-drop with her debut 2023 Napa Valley Rosé — which saw the entire stock sell out in just one hour.

Meghan Markle has suffered a blow as her long-awaited As Ever wine restock has failed to sell out. Netflix

However, after introducing the vintage 2024 Napa Valley Rosé, it appears as though fans weren’t as keen to get their hands on the bottles this time round.

Three days after its release, the vintage version of her pale pink rosé is still available for purchase on the website, priced at $30 a bottle.

However, the kicker is that the wine is sold in packs of three ($90), six ($159), or twelve ($300), and there is a flat rate shipping fee of $20 per order.

What’s more, the new vintage wine has 13.5% alcohol by volume for the 750ml bottle — compared to the 14.5% its previous iteration boasted. 

The Duchess of Sussex, 44, had a successful first-drop with her debut 2023 Napa Valley Rosé. As Ever
However, the vintage 2024 Napa Valley Rosé range still hasn’t sold out on the site. As Ever

Still, both bottles were priced the same.

Gushing about the new wine range ahead of its release, the “Suits” alum last week said the wine is “delicately balanced, with soft notes of stone fruit, a gentle minerality, and a lasting finish.”

“Reminiscent of the finest Provençal styles, this thoughtfully crafted blend is perfect for summer’s end,” the company wrote.

It comes just days after Markle celebrated her 44th birthday by sharing a video of herself carrying a wicker basket filled with a floral arrangement and bottles of her newly released As Ever rosé line.

The former working royal is also known to love to rosé, which she was seen sipping on in her Netflix series, “With Love, Meghan.” Netflix

The former actress’s passion for wine has been known for years, and an As Ever wine range had been teased for months on end prior to its release earlier this year.

In fact, the former actress named her now-defunct lifestyle website, The Tig, after her favorite Italian red wine, Tignanello.

The former working royal is also known to love to rosé, which she was seen sipping on in her Netflix series, “With Love, Meghan.”


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The mom of two is also said to have indulged in rosé during her first date with Prince Harry back in 2016 at the Dean Street Townhouse in London.

Markle now joins the likes of Sarah Jessica Parker, Cameron Diaz, George Clooney, Brad Pitt and Kylie Minogue as stars who all boast famous wine labels.

Markle is said to have indulged in rosé during her first date with Prince Harry back in 2016 at the Dean Street Townhouse in London. Meghan Markle/Instagram

However, her foray into the wine world has likely piqued the interest of several royals, including Prince Harry’s cousins Lady Eliza and Lady Amelia Spencer, who had launched their own rosé wine range this year.

The late Princess Diana’s nieces announced the impending release of their Lala V wine range in March, revealing that the name carries significant meaning.


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