Groom James Hachem makes comment on wedding day that divides social media
An Aussie groom dropping the F-word while giving a glowing compliment towards his beautiful bride has divided social media.
Entrepreneur James Hachem, who is a founder of the skincare brand Alya Skin and clothing brand Sasha Therese, wed social media influencer Antonia Apostolou in a lavish ceremony in Italy in June.
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The wedding, which has been posted on both the bride and groom’s social media accounts, is completely over-the-top and beautiful.
The bride wore a classic white gown with a stunning veil, and the groom looked dapper in a black and white suit.
The influencer, in true influencer fashion, shared a snippet of their vows on her TikTok account, where she has over 4 million likes and more than 100,000 followers.
“Aussies in the middle of their elegant Italian wedding,” she jokingly captioned the clip.
The video then showed Hachem, who was featured on the Forbes’ 30 Under 30 list in 2021, disrupting their vows to take a moment to gush about his new bride.
“F–k me does she not look insane?” he asked the wedding guests.
Apostolou, who has already changed her name to Hachem on social media, was seen laughing at her groom’s grand statement, and the crowd also laughed along, clapping and cheering.

The ceremony then started and the groom appeared to be overcome with emotions as the marriage celebrant began to speak.
That 7-word remark quickly divided people online, amassing over 500,000 views in the process.
Some people absolutely loved Hachem’s cheeky remark, with one person branding it “gold” and another stating, “you married the right man”.
“Best moment,” someone else said.
“He was nervous and blurted out what he thinks. Kind of cute,” another theorised.
“I feel like this could be a red flag but weird because I sort of like it too,” one person wrote, with another saying, “this or nothing”.
Someone else argued that you can tell the Aussies from the non-Aussies in the comment section based on how “foul” they find the use of swear words.
“Can’t get more Aussie than this,” another declared.

On the other hand, there were other people who weren’t as sold on his choice of phrasing, particularly the fact that he dropped a swear word in the middle of his wedding ceremony.
“That ruined the classy moment,” one person claimed.
“I would be mortified,” someone else said.
“I would die of embarrassment,” another wrote.
One person said the video was “proof money can’t buy class”, with another branding the move “bogan”.
Another person argued it was “disrespectful” to make those kinds of remarks in front of the bride’s family.
Someone else said it was “vulgar”, while one claimed it gave her the “ick”.
Let’s be honest—no matter how stressful the day gets, a good viral video can instantly lift your mood. Whether it’s a funny pet doing something silly, a heartwarming moment between strangers, or a wild dance challenge, viral videos are what keep the internet fun and alive.