Embarrassing CBS mistakes heap more misery on Bari Weiss’ embattled network
Maybe CBS News staffers are just distracted by all the network’s own headlines lately?
As if Bari Weiss’ in-flux “CBS Evening News” didn’t have enough troubles, one eagle-eyed PR pro noticed that there was a typo on-the-air Tuesday night when a segment on brain health was teased with an image of a grandmotherly woman holding an infant with the words, “Still Ahead… Brian Boost.” (Brian Boost sounds like the name of a CBS correspondent! “Brian Boost, live on the scene!”) Said a CBS watcher, “Someone didn’t use their brain.” Or their Brian! Bri is solid.
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Earlier in the day, Weiss laid out her vision for the struggling news net, saying she wants to expand its footprint beyond TV, and shooting down accusations she was “pressured” to spike a controversial “60 Minutes” piece last month.
Our colleague Oli Coleman at Page Six also reported that Weiss decried the public’s lack of trust in the facts fed to them by journalists at the same town hall. But regrettably, Weiss did so while presenting a slide that included a glaring factual error.
Sources said that Weiss showed her colleagues comparisons of the Tiffany Network’s ratings with those of rivals NBC and ABC over the past 30 or so years — but the lines showing the performance of NBC and CBS were transposed, so a chart showed CBS locked in a noble, if entirely imaginary, decades-long battle for network news supremacy against ABC. (CBS is virtually synonymous in the news biz with “third place,” while NBC and ABC have traded off as No. 1 for years.)
Snickered a network exec, “For a network that is touting the importance of accuracy and credibility, this was sloppy.”
As far as any typos on our end, we will just add the disclaimer here at P6H, there but for the grace of god go we.
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