Billions Spent, Few Watching: Meghan Markle’s ‘With Love, Meghan’ Struggles to Find Viewers on Netflix

With Love, Meghan was supposed to be a breakout lifestyle hit. Instead, it quietly slid out of Netflix’s Top 10 just six days after its March release—and hasn’t resurfaced since.

Newly released streaming data from Netflix reveals that Meghan Markle’s home-and-hearth series failed to crack even the Top 300 most-watched shows for the first half of 2025. Clocking in at No. 383, the show drew just 5.3 million global views, putting it on par with reruns of Peaky Blinders Season 2, a 2007 season of Gossip Girl, and a kids’ show called Grizzly and the Lemmings.

That’s not great for a series tied to Meghan and Prince Harry’s widely publicized $100 million Netflix deal.

While With Love, Meghan was pre-renewed for a second season—expected to drop later this year with an appearance by Chrissy Teigen—viewership is far from reassuring. And it only looks worse in comparison: Netflix’s top performer in the same period, the British drama Adolescence, pulled 145 million views. Even The Residence, which was canceled after a single season, pulled 33 million.

Critics weren’t kind, either. The Guardian called it “toe-curlingly unlovable TV.” The Telegraph dubbed it “an exercise in narcissism.” Viewers echoed the sentiment, with the show holding a 36% Rotten Tomatoes score and a 3.2 rating on IMDb.

Comedian Christina Pazsitzky, aka Christina P, roasted it on TikTok, saying: “She’s an actress playing the part of a human being right now, and it’s not working.” She added: “The problem from minute one is that she’s trying to be perfect all the time, and it reads as phony, as inauthentic and not fun.”

Even Meghan’s father Thomas Markle took a jab, criticizing her decision to drop the Markle name for “Sussex.”

Still, there are some silver linings. Viewers who did tune in stuck around—Netflix data shows an average watch time of 4.47 hours across its eight 30-minute episodes, suggesting strong episode completion.

But while Meghan’s jam-and-sprinkle aesthetic may not have translated to streaming success, her product drops under the As Ever label (also tied to Netflix) sold out within hours. That revenue could be one reason Netflix is still playing ball—Netflix co-CEO Ted Sarandos reportedly calls Meghan “The Rockstar.”

Prince Harry, however, fared worse. His documentary Polo, a behind-the-scenes look at the elite sport, ranked No. 3,436 with just 500,000 views worldwide. One source told MailOnline it’s on par with reruns of He-Man And The Masters Of The Universe.

Though Netflix hasn’t confirmed whether Meghan and Harry’s overall deal is being extended, insiders say the second season of With Love, Meghan was filmed back-to-back with the first, meaning the renewal was more about logistics than success.

As one Netflix source put it: “It’s not a runaway success.”