October Prime Day deals inspired by Martha Stewart, skincare to shoes
She makes it look easy.
Lifestyle queen Martha Stewart has graced us with everything from mouth-watering recipes to DIY holiday projects — and now, her seriously impressive taste is inspiring our shopping for Prime Big Deal Days.
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During the Black-Friday-like event, there are plenty of deals on Stewart-approved beauty, skincare, kitchen appliances and more. (Shop while you can; the sale event is only 48 hours, from Oct. 7 to 8.)

What does Stewart have in common with Kyle Richards and Selena Gomez? These golden under-eye masks, made to firm and hydrate delicate skin. Devotees say they’re worth their weight in gold.

The star has gotten facials at Mario Badescu’s NYC spa for decades, and her love extends to the brand’s skincare lineup as well.
For those who can’t book a visit, this Stewart-approved face mask might be the next best thing. It clears pores while tightening and firming skin.

Stewart (and her bestie Snoop Dogg) are longtime Skechers collaborators, and her slip-on styles are ideal for hands-free, step-in-and-go wear.
One five-star reviewer called this design “the most quality-made, well-fitting shoe I have enjoyed in a long time.”

Stewart was a glowy goddess on the cover of the 2023 Sports Illustrated Swimsuit Issue — in part thanks to this bestselling drugstore beauty buy.
“It’s how she gets that dewy look, like she just got a facial,” the star’s longtime makeup artist, Daisy Toye, told People at the time. “I’m obsessed with it.”
Also a favorite of Bethenny Frankel’s, the product boasts nearly 35,000 five-star ratings on Amazon.

Stewart has said on her podcast that she “won’t leave the house without” applying this tinted SPF, explaining, “It really works, and it looks like you have some makeup on.” She says she mixes a few drops with skincare for smooth application.

Toye recently shared all her makeup must-haves with Page Six Style, including this surprisingly affordable mascara she said “really gets to the root” of each lash.

“Everybody loves the cappuccino from my Breville,” the domestic icon told us in 2023, saying she planned to gift the machine to “a few lucky friends” for the holidays.

This top-rated, decor-elevating Dutch oven from Stewart’s cookware line has shoppers calling it a “game changer.”
“It’s great for cooking soups, stews, sauces, layered desserts, bread puddings,” Stewart told Good Housekeeping last summer. “It’s so versatile and very easy to clean.”

With cold weather around the corner, a deeply protective and rich body cream is just right for keeping skin soft and supple.
The media maven’s facialist, Carmela Barabas, told InStyle in 2023 that Mario Badescu’s Super Rich Olive Body Lotion “is [Stewart’s] long-time favorite.”

In an unsponsored Instagram post last year, Stewart called this vacuum-mop combo “the best new home appliance I have ever received,” raving, “the design is simple, the parts easy to clean and anyone can use it.”

Stewart’s namesake brand is offering smashing good deals for Prime Day, including this pan set with over 1,000 largely glowing reviews.
Prime Big Deal Days FAQs, answered
When is Prime Big Deal Days?
Amazon’s fall Prime Day sales begin on Tuesday October 7 at 12:01 a.m. PT and runs through Wednesday October 8 at 11:59 p.m. PT.
When does Prime Big Deal Days end?
Calling all chronic procrastinators: Prime Big Deal Days 2025 ends on Wednesday October 8 at 11:59 p.m. PT.
Do you have to be a Prime member to shop?
Prime Day is Amazon’s member-exclusive sale event. You can get a 30-day free trial to enjoy Prime Day savings (plus all the benefits of the subscription) with no strings attached.
Prime Day vs. Prime Big Deal Days: What’s the difference?
For those who already know and love July Prime Day, Amazon’s Prime Big Deal Days similarly offers major discounts for 48 hours, but with a bigger focus on holiday gifts to shop ahead of Black Friday and Cyber Monday.
What deals are worth shopping during Prime Day?
From deal-hunting on Amazon sales for years, we know the sale is the perfect time to save on top-rated tech like Apple AirPods, restock your favorite beauty and skincare, peruse accessories like jewelry and handbags, and comb through all of Amazon’s best-sellers for steep discounts.
When is Amazon’s next Prime Day?
For those already wondering about the next sale, Prime Day takes place in July each year and although Amazon hasn’t confirmed the dates for Prime Day 2026, it’s safe to assume it will take place in mid-July. Keep an eye out for Amazon to kick off the holidays with Black Friday sales in November! Page Six Style will have all the latest news here.
Why Trust Page Six Style Shopping
This article was written by Erica Radol, Page Six Commerce Reporter. From identifying the top anti-aging skincare secrets the stars trust to pinpointing the season’s next big fashion trends to finding a great deal on all of the above, Erica has a knack for reporting on – and even testing – Hollywood’s bestselling fashion and beauty products. Before joining Page Six in 2025, she wrote about entertainment, lifestyle and shopping trends for Us Weekly, The Daily Beast, Entertainment Tonight, Well+Good and Hearst.
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