William Lauder has sold a NYC co-op for $37.5M off-market
William Lauder, the ousted executive director and longtime chairman of Estée Lauder Companies — and a scion of the cosmetics empire — has sold his prized co-op at 998 Fifth Ave. for $37.5 million in an off-market deal.
News of that transaction was first reported by the Real Deal. And it comes as the billionaire is looking to shed some homes from his portfolio.
🎬 Get Free Netflix Logins
Claim your free working Netflix accounts for streaming in HD! Limited slots available for active users only.
- No subscription required
- Works on mobile, PC & smart TV
- Updated login details daily
The buyer for the 998 Fifth residence is Evan Cheng, the co-founder and CEO of Mysten Labs, a blockchain infrastructure firm. Cheng, a former senior engineering executive at Meta, paid a significant premium over the $23.5 million Lauder spent on the unit in 2017 — netting the cosmetics heir a $14 million gain over eight years.
The apartment, Unit 6W, is located in one of the most storied buildings along Fifth Avenue, a limestone landmark completed in 1912.
The unit has four bedrooms and five bathrooms, with a gracious eat-in kitchen and oversize windows framing views of Central Park and the Metropolitan Museum of Art.
The sale marks the latest move in a broader property reshuffling for Lauder, who has been quietly trimming his property portfolio.
He is currently marketing a 12th-floor apartment at 778 Park Ave. — once owned by former Revlon chief Ronald Perelman — for $25 million, a slight drop from the $27 million asking price he initially set last year, StreetEasy shows. He’s reportedly looking to sell it in a downsizing effort.
Lauder acquired that unit for $24 million in 2023 and also owns another apartment in the same building, purchased in 2008 for $27.5 million. That home was once listed for $45 million, but failed to sell.
Outside of Manhattan, Lauder is eyeing a record-breaking sale in Palm Beach. There, he had reportedly found a buyer in recent months for a $178 million pair of oceanfront parcels, but it’s not immediately clear if the deal fell through.
If those properties ultimately sell for anywhere near asking, the deal would set a new residential sales benchmark for Florida.
Lauder purchased the adjacent estate from the estate of conservative broadcaster Rush Limbaugh in 2023 for $155 million.
Let’s be honest—no matter how stressful the day gets, a good viral video can instantly lift your mood. Whether it’s a funny pet doing something silly, a heartwarming moment between strangers, or a wild dance challenge, viral videos are what keep the internet fun and alive.