Get 40% off Bethenny Frankel’s Laura Geller makeup during Prime Day

Super model or beauty role model?

Everyone’s favorite “RHONY” legend, Bethenny Frankel, showed off her “everyday glowy makeup” routine today in an Instagram post.

Saying, “These are Laura Geller’s mature must-haves,” as she proceeds to apply the brand’s Balance-n-Brighten powder foundation with a fluffy kobuki brush.

“We love this,” The Just B podcast host said of the results. As it turns out, the soft-finish compact is 44% off for Amazon Prime Day, making it just under $21.

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The Italian-made buildable powder formula has a demi-matte finish. It’s made with centella asiatica and white tea extracts to help hydrate skin, and as with the entire line, it’s made for over-40 skin.

Over 33,000 Amazon shoppers have also given it five stars.

Frankel shared the same makeup in a post last year, showing she’s still true to what she calls her “everyday glowy makeup look.”

Before applying the makeup, Frankel rinsed her face with Bliss Fab Foaming cleanser, and said, “It’s got tiny little bubbles,” which she seemed to enjoy.

That’s also on sale during Prime Day, with so many other great beauty deals.

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After Frankel applied Bliss’ Eye Do All Things and Drench & Quench Cream to Water Moisturizer before finishing off her natural glam look with the blush and shadow from Laura Geller’s The Best of the Best Baked Palette.

“That’s like a shimmer,” she says as she dips her finger in the eyeshadow, tapping a little onto her lids, saying, “I’m a shim girl, I like the shim.”

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“It’s giving supermodel,” Frankel quips, before concluding, “Now, I’m ready for the day, this is the final look.”

Shop your own supermodel basics while you can get them for less. Prime Day is ending in about 25 hours, so don’t delay!

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Prime Day FAQs, answered

When is Prime Day 2025?

For the first time this year, Prime Day will span 4 days! Sales begin on July 8 at 12:01 a.m. PT and runs through July 11 at 11:59 p.m. PT.

When does Prime Day end?

Calling all chronic procrastinators: Prime Day 2025 ends on July 11 at 11:59 p.m. PT.

Do you have to be a Prime member to shop Prime Day?

Prime Day is Amazon’s member-exclusive sale event. You can get a 30-day free trial to enjoy Prime Day savings (plus all the benefits of the subscription) with no strings attached.

Do Prime Day deals change?

Yes, Prime Day deals change throughout the day and all week, so act fast when you see a good deal! Amazon may drop already-low prices, and also includes Lightning Deals that last just hours — or until stock sells out.

What deals are worth shopping during Prime Day?

From deal-hunting on Amazon sales for years, we know the sale is the perfect time to save on brand names like Levi’s and Ray-Bans, restock your favorite beauty and skincare, peruse accessories like jewelry and handbags, and comb through all of Amazon’s best-sellers for steep discounts.

When is Amazon’s next Prime Day?

For those already wondering about the next sale, Prime Day takes place in July each year and although Amazon hasn’t confirmed the dates for Prime Day 2026, it’s safe to assume it will take place in mid-July. Keep an eye out for a potential return of Amazon’s Prime Big Deal Days for pre-Black Friday discounts in October! Page Six Style will have all the latest news here.

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Why Trust Page Six Style Shopping

This article was written by Erica Radol, Page Six Commerce Reporter. From identifying the top anti-aging skincare secrets the stars trust to pinpointing the season’s next big fashion trends to finding a great deal on all of the above, Erica has a knack for reporting on – and even testing – Hollywood’s bestselling fashion and beauty products. Before joining Page Six in 2025, she wrote about entertainment, lifestyle and shopping trends for Us Weekly, The Daily Beast, Entertainment Tonight, Well+Good and Hearst.

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